Confidential · Walhus & Dolgin · not for distribution
Strategy & To-Do · the working engine

The do-list.

Every concrete step that moves us toward $4M by April 9, 2028 — by workstream, with owners and priorities. Tick them off; your progress saves in this browser.

0 of 0 complete

🧮 Worksheets — the unit economics

Worksheet A · Direct booking / villa / yr
Avg nightly rate$242
Occupancy (target)70%
Gross room revenue / villa~$62K
OTA commission avoided @20%~$12.4K
10 villas, commission recovered~$124K/yr
Worksheet B · Guide site / yr (mature)
Organic sessions / mo25,000
Ad + affiliate RPM$18
Ad/affiliate revenue~$5.4K
Booking referrals~$12K
× 40 guide sites~$700K/yr

Edit these as Robbie’s real rates, occupancy and pipeline come in.

The To-Do Worksheet

What to actually do

P1 do first · P2 next · tick to save your progress locally.

⚓ Foundation & Infrastructure

Owner: Paul

🛍 Booking — Sandalwood & villas

Owner: Both

🧭 Guides cluster — the demand engine

Owner: Paul (AI build)

⛵ Experiences & Charters

Owner: Both

🏝 Build — the resort-construction arm

Owner: Robbie

📢 Marketing & Brand

Owner: Paul

⚖ Finance & Legal

Owner: Both